Mobile usage has grown exponentially over the years and people rely on their mobile phones for everything from ordering pizza to banking. If you can learn to be where your customers are and invite them to join your exclusive mobile list, your business have the best opportunity to engage ready to buy customers.
Here’s the 8 top mobile stats to back it up:
- 97% of all text messages are opened
- 23 billion text messages are sent daily
- 80% of people are using text messaging for business
- 70% of consumers appreciate getting text messages from their healthcare provider
- 75% of people would prefer receiving offers via text messages
- 70% of employees think that companies should use texting for internal communication
- Millennials send 67 text messages per day
- 1/3 of business professionals can’t wait 10 minutes to respond to a text
Before you jump into an SMS marketing campaign, please take a look at Trumpia’s guide to SMS marketing.
Edward Kundahl, Ph.D., M.B.A.
Ed can be reached at (or visit his websites)