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Tag Archives: local seo

Daily News: Location and Privacy, Consumers and Local Reviews, Local Ranking Factors, ‘Brick-and-Mobile’

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Location & Privacy: Waiting for the Other Shoe to Drop (December 10, 2018) LSA Insider: “During the Place Conference New York, we had two great discussions about privacy and location. There was little unanimity, … Continue reading Daily News: Location and Privacy, Consumers and Local Reviews, Local Ranking Factors, ‘Brick-and-Mobile’

Location and Privacy: Waiting for the Other Shoe to Drop

During the Place Conference New York, we had two great discussions about privacy and location. There was little unanimity, however, with some speakers arguing that forthcoming US privacy rules would not be as burdensome as Europe and others asserting that California’s new law as well as anticipated federal rules would significantly impact digital marketing in the US. Privacy has long … Continue reading Location and Privacy: Waiting for the Other Shoe to Drop

Daily News: ‘State of Local SEO’ Report, Digital Brand Storytelling, Mobile’s Role in Holiday Shopping

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. The Most Interesting Parts of Moz’s ‘State of Local SEO’ Report (December 6, 2018) LSA Insider: “Recently Moz (and Darren Shaw) released the 2018 Local Ranking Factors survey. Moz also published the “State of … Continue reading Daily News: ‘State of Local SEO’ Report, Digital Brand Storytelling, Mobile’s Role in Holiday Shopping

SearchCap: Google Analytics with Search Console bug & old Search Console reports

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Grammarly tops YouTube’s TrueView for Action 2018 leaderboard Dec 7, 2018 by Amy Gesenhues The ranking algorithm factored total … Continue reading SearchCap: Google Analytics with Search Console bug & old Search Console reports

Weekly News: Moz’s ‘State of Local SEO’ Report, Mobile Shopping, Google Search Counts

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary The Most Interesting Parts of Moz’s ‘State of Local SEO’ Report (December 6, 2018) LSA Insider: “Recently Moz (and Darren Shaw) released the 2018 Local Ranking Factors … Continue reading Weekly News: Moz’s ‘State of Local SEO’ Report, Mobile Shopping, Google Search Counts

The Most Interesting Parts of Moz’s ‘State of Local SEO’ Report

Recently Moz (and Darren Shaw) released the 2018 Local Ranking Factors survey. Moz also published the “State of Local SEO” report. The findings are based on a survey of roughly 1,400 local marketers, representing agency and in-house marketers from both small and large organizations. SEO used to be the top digital marketing focus for most small businesses (ranking in Google search … Continue reading The Most Interesting Parts of Moz’s ‘State of Local SEO’ Report

Daily News: Mobile Shopping, How Marketers are Using Video, Google Reviews Spam Attempt

December 5, 2018 | Contributed by: Courtney Dobson Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Mobile Shopping: The Shift Is Accelerating (December 5, 2018) LSA Insider: “Mobile devices have completely altered consumer purchasing journeys. Consumers are now utilizing mobile for assistance … Continue reading Daily News: Mobile Shopping, How Marketers are Using Video, Google Reviews Spam Attempt

Local Search Ranking Factors Then and Now (2008 vs. 2018)

The latest edition of the Local Search Ranking Factors is out. This is the 10-year anniversary of the study with the first edition of the Local Search Ranking Factors released by David Mihm back in 2008. After 10 years, it’s interesting to see how the results have changed and how they haven’t. Over the years … Continue reading Local Search Ranking Factors Then and Now (2008 vs. 2018)

Daily News: Google Search Counts, 2018 Ranking Factors Report, Facebook’s Search Results

December 3, 2018 | Contributed by: Courtney Dobson Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Brandify Data Shows Lift in Google Search Counts (December 3, 2018) LSA Insider: “Google My Business (GMB) users may have noticed an odd increase in the … Continue reading Daily News: Google Search Counts, 2018 Ranking Factors Report, Facebook’s Search Results

SearchCap: Google search bar, new rich snippets & Bing partner program

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Partner Program shifting to calendar-year qualifications Dec 3, 2018 by Robin KurzerThe change will take effect in January. Google launches Q&A structured data for Question & Answer pages Dec 3, … Continue reading SearchCap: Google search bar, new rich snippets & Bing partner program

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