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Tag Archives: Google

HTTPS Websites Are Dominating The First Page

A recent study by Moz revealed that almost 50% of the web pages occupying the first page are HTTPS site pages with an SSL site certificate. It’s a long jump since just 9 months ago, the percentage of HTTPS site that occupied the first page was just 30%. Experts are predicting that it may increase … Continue reading HTTPS Websites Are Dominating The First Page

Penguin 4.0 Now Operates In Real Time

And Has Been Made Part Of The Core Algorithm Finally, Google has updated the Penguin algorithm. The fourth release is also the last of this type since Google Penguin 4.0 is now officially part of Google’s Core Algorithm. Penguin is now operating in real-time. Penguin was launched in 2012 to stop sites from spamming the … Continue reading Penguin 4.0 Now Operates In Real Time

Take Your Business To The Next Level Via Retargeting

Only 2% of clickthrough shoppers convert on their first visit to an online store. The rest of the 98% visitors have to be brought back through a form of marketing known as Retargeting. If you don’t know what retargeting means, it is simply defined as a marketing tactic that enables brands to increase the sales … Continue reading Take Your Business To The Next Level Via Retargeting

AMP Results Now In Google Mobile Search

Google has started showing AMP in its mobile search results. Now if you search on Google from mobile, you will see web pages with a green thunderbolt & AMP sign, which indicates that they will load faster than any other pages. Here is a screenshot showing AMP. Image Source: http://searchengineland.com/live-google-launches-amp-results-in-mobile-search-results-243147 For those who don’t know … Continue reading AMP Results Now In Google Mobile Search

Google Eliminates Right-Side Ads From SERPS

Google has rolled out a drastic change by removing ads from the right side of its desktop Search results and placing them only at the top and/or bottom of the pages. However, they have confirmed that they will continue to show Google shopping results & ads within Knowledge Panels when appropriate. They even added a … Continue reading Google Eliminates Right-Side Ads From SERPS

Reputation Management for Local Small Businesses – 10 Pro Tips

Reputation Management may sound like a big business process that your small business doesn’t have to worry about but that just isn’t true. In your industry there may be larger businesses greater selection, lower prices, and big ad budgets, but your small business can dominate your local market with proper reputation management. Managing your online … Continue reading Reputation Management for Local Small Businesses – 10 Pro Tips

Fresh Webmaster Guidelines Issued By Google

Google recently released fresh guidelines for webmasters. At first we thought that they just revamped the format, but after reading further we realized that they have added some brand new guidelines, which we have outlined below. For the first time they have mentioned in their guidelines that a responsive design is crucial. So if you … Continue reading Fresh Webmaster Guidelines Issued By Google

Google’s Accelerated Mobile Pages (AMP) To Go Live Next Month

Google’s Accelerated Mobile Pages (AMP) Project will roll out by February 2016. It means you have less than 20 days to prepare. So let’s have a quick look at what you should be doing: What’s this Accelerated Mobile Page (AMP) Project? The Accelerated Mobile Pages (AMP) Project is an open source initiative that has been … Continue reading Google’s Accelerated Mobile Pages (AMP) To Go Live Next Month

2016 Digital Marketing Forecast: 7 Trends To Watch For

2015 brought some of the biggest changes and updates in digital marketing. Be it the launch of mobile friendly algorithm, several Phantom Quality updates, 28th Panda Update in July, death of Google Plus, Google as a subsidiary of Alphabet or the RankBrain, 2015 was jaw dropping from every aspect. As predicted, Mobile remained the focal … Continue reading 2016 Digital Marketing Forecast: 7 Trends To Watch For

Google Will Roll-Out The Real Time Penguin Update

Google’ Gary Illyes recently came out with this piece of information that the search giant is planning to roll-out the next Real Time Penguin Algorithm Update by the end of this year. This was when Google’s John Mueller, last month, confirmed the news that The Next Penguin Update is just months away, which was recently … Continue reading Google Will Roll-Out The Real Time Penguin Update

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