Web and Marketing Audit

It all starts with the website audit

Get a Professional Review and Analysis of your Website to Fix Issues that may have a negative impact on your rankings.

Local SEO Audit Service

It’s a fact that many small business owners don’t even realize that their websites visibility issues are due to Google Panda, Penguin or Pigeon updates.

Website Audit

Imagine this: one day you’re on Page 1 of Google. The next day you stumble down to Page 14. You don’t even know what hit you but it hit you hard. This scenario happens in real life, and in most cases, hapless business owners are left in the rubble wondering what happened. That’s why a Website Audit Report is a must.

What is a Website Audit?

A Website Audit allows you to get a professional review and analysis of your website, including its content and inbound links. This covers Web Design and Web Structure Analysis, Page and Link Errors, Page Title and Meta Description Issues, Backlinks Analysis, URL Architecting, Duplicate Content Analysis, Comprehensive Target Keyword Analysis, and much more!

We recommend this service before you start any optimization campaign for your website. When you want to invest in an online marketing campaign, particularly SEO, it is important to have a deep analysis of your website so we can customize your SEO campaign.

Why Do You Need a Website Audit Report?

Your website is the core of your online marketing strategy. SEO, PPC, social media optimization — all these direct traffic back to your site. A faulty website can flush all your efforts down the drain. An audit followed by an appropriate action, on the other hand, prevents that from happening. An audit is needed to find faults in your site so they can be corrected.

An audit is also the first step in recovering from Google updates. With the search engine rolling out between 500 and 600 algorithm changes every year, it’s crucial to get a “checkup” for your website annually.

Google Algorithm Updates

In addition to being better prepared to run an SEO campaign, getting a website audit will also protect your website from Google’s algorithm changes. Google is continuously tweaking their algorithms to provide users with search engine results of ever improving quality and relevance.

Two of their major algorithms are called Panda and Penguin. Panda updates are generally targeted at sites with low quality content and Penguin updates are targeting web spam. Stay ahead of the game and have us run an audit report on your website.

What we look at:

Website Structure Audit

  • URL Structure
  • Website Architecture
  • Internal Linking Strategy
  • Google-bot Crawling Issues
  • Coding issues
  • Design issues

Website Content Audit

  • Content Quality
  • On-page SEO Factors
  • Google search index/Power index
  • Social Media Presence
  • External Links
  • Duplicate Content Issues
  • Past SEO work
  • Keyword Research

A Website Audit Report will give you peace of mind. It’s about knowing that your website is compliant with algorithm updates and that your SEO efforts won’t go down the drain. And it will help you rank higher in searches.

Request My Marketing Audit

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