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Category Archives: Pay Per Click

Google Adwords Might Extend The Ad Description

Google Adwords could extend the text limit from 80 to 160 characters. It’s hard to convey your message in just 80 characters. It’s a large task to sum up your product or service in 80 characters and in an engaging way. While writing the copy, we all have wished for more characters to play with … Continue reading Google Adwords Might Extend The Ad Description

How Search Marketing is Different from Social Media Advertising

When you want to attract targeted traffic to your landing pages quickly, Internet advertising can be a fast, efficient, and economical solution. But are you better off using a search marketing platform, such as Google AdWords, or social media advertising plan like the one offered by Facebook? The best answer might be “either” or “both,” … Continue reading How Search Marketing is Different from Social Media Advertising

Google Is Completely Redesigning Adwords

The now-legacy platform is undergoing a redesign process to make it easier to navigate and use. Google announced the start of a major redesign process aimed at rejuvenating the AdWords interface. The last time Google touched up AdWords was way back in 2008. Is any functionality changing? No. Unlike the Enhanced Campaigns update, for example, … Continue reading Google Is Completely Redesigning Adwords

Google Eliminates Right-Side Ads From SERPS

Google has rolled out a drastic change by removing ads from the right side of its desktop Search results and placing them only at the top and/or bottom of the pages. However, they have confirmed that they will continue to show Google shopping results & ads within Knowledge Panels when appropriate. They even added a … Continue reading Google Eliminates Right-Side Ads From SERPS

Pay-Per-Click Advertising for Instant Traffic and Measurable Business ROI

PPC Advertising: Online Marketing with Instant, Highly-targeted Traffic and Measurable ROI for Your Business Business owners are reluctant to engage in online marketing activities not because they don’t want to see their website online, or they don’t have the budget for it. Mostly, it’s because they struggle to track Internet marketing’s return on investment or … Continue reading Pay-Per-Click Advertising for Instant Traffic and Measurable Business ROI

Effective Search Engine Marketing Tactics For Your Business

There are a few different reasons that it is hard for business owners to know which search engine marketing tactics will work for their unique business. For one thing, those advertising platforms that might work for one company don’t always work for another. Also, new marketing platforms keep cropping up so quickly that it can … Continue reading Effective Search Engine Marketing Tactics For Your Business

Benefits of PPC Adverstising

More and more businesses are realizing how Pay-Per-Click (PPC) advertising can complement their “organic” SEO. PPC provides instant, targeted traffic. Edward Kundahl, Ph.D., M.B.A. President BusinessCreator, Inc. Ed can be reached at (or visit his websites) ed@businesscreatorplus.com 855-943-8736 ext. 101www.BusinessCreatorPlus.comwww.LocalSearchDrs.comwww.ForLawFirmsOnly.comwww.DoctorsOnlyMarketing.comwww.WebCreatorPlus.comwww.SmartestMobileMarketing.comwww.SmartestPhoneApps.com

Google TrueView and AdWords Working Together

Advertising on online video content is nothing new to Internet users but the way that advertising and video content is being combined is constantly changing. Not long ago Google’s well-known AdWords system was applied to video content and the TrueView ad system further adapted advertising to user activity. The TrueView system gives viewers more control … Continue reading Google TrueView and AdWords Working Together

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