How to rank in position zero Some call it position zero, some call it the answer box, Google calls it a featured snippet; whatever terminology you choose, the fact is that it’s doubled in prevalence in 2016 and has increased fivefold since it launched in 2014. If you can secure position zero, you stand a … Continue reading Voice Search SEO And Google’s Position Zero Ranking
Information in today’s digital milieu has always been a double edged sword for sales and marketing. It works for you if you can control it. Information comes from your sales team, your website and your press releases. Outside that – it’s a free-for-all. As we all know, the latter is the reality. What we often … Continue reading How B2B Buyers Search for Tech Solutions
I probably hear a different version of this question every week. With roughly 4.5 billion people per day using the world’s most popular search engine, business owners understand how important it is to stay on Google’s good side and appear near the top of the search rankings. However, reaching and maintaining a prime search engine … Continue reading What It Take to Dominate on Google or How To Beat My Competition
If you’re looking for a marketing tactic with the best ROI, look no further than email marketing. It may not be a new method, but it works. In fact, it’s considered the most effective way to engage and convert prospects into customers. This is because your audience has actively opted in to receive your emails, … Continue reading Retarget Your Customers Through Email Marketing
To put it simply, link retargeting is just like traditional ad retargeting. The key difference is that instead of having to send customers to your site, you can display retargeted ads based on the link they click. And it can be any link – not just to your website. Link retargeting really allows you to take … Continue reading What is Link Retargeting?
Most B2B marketers dream of setting up their websites and automation campaigns so efficiently that they can wake up to find new leads waiting in their inboxes every morning. Most, though, have to settle for using their internet marketing efforts to support direct mail, cold calling, and other traditional sales efforts. In most cases, it’s … Continue reading How to Fire Up Your B2B Lead Generation Campaigns
The Importance of A Website Audit and How It Effects Site Ranking and Conversion The ultimate aim of a business is to increase conversions, be it brick and mortar or an online business. In order to get those results, your website will have to rank on Google in order for visitors to land on your … Continue reading Why Audit My Website?
How to Increase Conversions on Your Law Firm Website There are literally hundreds of thousands of websites of lawyers and law firms trying to get the interest of potential clients. With so much competition on the Internet, a law firm’s website only has a few seconds to engage site visitors. According to the “2013 Law … Continue reading Increase your Conversions on your Law Firm Website with these Tips
Business is tough, today, and the competition keeps growing with each passing day. Like all other businesses, the growth of legal firms in this hyper-competitive world is a tough job. The growth needs a heart of steel which can persevere in the most trying circumstances and a mind full of creative ideas which can think … Continue reading 3 Ways to Grow Your Law Firm
What if every time your phone rang it was a potential new customer who desperately needed what you have to offer? What if you could get 10, 20 or even 50 of those calls each week? How much would your business grow if you had an unlimited number of new leads each week? What if … Continue reading Video Lead Generation