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How to Get Started With Mobile Marketing

In the last year or two, we have reached an interesting tipping point when it comes to mobile web marketing. On the one hand, the majority of small businesses realize the potential that comes with reaching their customers through smartphones and tablets (which we are almost permanently attached to these days). On the other hand, … Continue reading How to Get Started With Mobile Marketing

Three Tips to Improve Your LinkedIn Marketing

LinkedIn has become the most powerful tool for connecting professionals worldwide, and with more than 400 million members, it has become a creative and innovative marketing technique for businesses. Professionals and companies have been utilizing the networking site to promote themselves and their services. But how do you know if your LinkedIn marketing is working? … Continue reading Three Tips to Improve Your LinkedIn Marketing

Four Ways to Increase Your Law Firm’s Online Presence

Quality Content is a Great Way to Increase Your Online Presence Online marketing plays a significant role in the success of a business, especially in competitive areas like legal representation. Having a strong online presence can help your business be found when people search for an attorney in your area, and it can help them … Continue reading Four Ways to Increase Your Law Firm’s Online Presence

Getting Started With Video Marketing

Gone are the days when businesses could make do with traditional marketing means – online marketing is now a necessity for any self- respecting business. Online video content, especially, has been taking the marketing world by storm, with sites like Youtube and Vimeo having millions of unique visitors every month. Video marketing has become one … Continue reading Getting Started With Video Marketing

Online Marketing Strategies For Law Firms

Reputation Management A great lawyer marketing service will not only focus on getting the word out about the practice; but will also aid in reputation management. Reputation management is critical on the Internet, because often, prior to deciding on a professional lawyer, clients do some research into reviews about the services they are seeking. There … Continue reading Online Marketing Strategies For Law Firms

How Local Search Optimization Enhances Other Internet Marketing

At BusinessCreator, we are huge fans of local search engine optimization, if only because we’ve seen the difference it has made for companies of all sizes throughout Pennsylvania. That’s easy enough to explain to new clients, since most of them are already familiar with the process of looking for companies and vendors through Google. Who … Continue reading How Local Search Optimization Enhances Other Internet Marketing

Pay-Per-Click Advertising for Instant Traffic and Measurable Business ROI

PPC Advertising: Online Marketing with Instant, Highly-targeted Traffic and Measurable ROI for Your Business Business owners are reluctant to engage in online marketing activities not because they don’t want to see their website online, or they don’t have the budget for it. Mostly, it’s because they struggle to track Internet marketing’s return on investment or … Continue reading Pay-Per-Click Advertising for Instant Traffic and Measurable Business ROI

What Does SEO “Look Like” in 2016?

2016 is going to be a year of adaptation. Here’s why: Deep, not wide. As Google continues to prioritize its own content (or content widgets) in the top-fold real estate of SERPs, this will increasingly consolidate visibility to the market leaders.The bottom of first-page results will become even less trafficked, which means that the spoils … Continue reading What Does SEO “Look Like” in 2016?

Five Ways to Improve Your Website Content

Websites now serve as the first point of contact between a business and a potential client. People use websites to learn more about the business before they even contact them. Your website — and most importantly your content — need to be able to grab their attention and keep them interested in your brand. Content … Continue reading Five Ways to Improve Your Website Content

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